Growing At A CAGR Of 29.52%, India OTT Video Services Market Is Forecast To Reach USD5.12 Billion By 2026 | TechSci Research
India OTT Video Services Market is forecast to reach USD5.12 billion by 2026 growing at a CAGR of 29.52% from FY2021 to FY2026. Growth in the market can be attributed to rapid advancements in online platforms and increasing need for quality experience across many devices . T he consumers are progressively using m ulti-screen video platforms which allow cable operators and telecommunication network providers to reach a larger subscriber base with cost-effective video services at varied locations that will directly push the demand for the market in India over the upcoming years. OTT Video Services Market in India can be segmented based on the streaming type and region. Based on the region, the market can be segmented into North, West, South and East . North region leads the overall market owing to its rising usage of smartphones, tablet and laptop users coupled with rapid urbanization in the region . Moreover, the increasing demand for smart tel...